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Privacy Policy

Last updated: August 3, 2026

Lionhearted Fitness & Performance ("Lionhearted," "we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, purchase our services, enroll in coaching programs, or otherwise interact with us. By using our website or services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect information you voluntarily provide, including:

  • Name
  • Email address
  • Phone number
  • Billing information
  • Shipping address (if applicable)
  • Health, fitness, nutrition, or lifestyle information you choose to provide
  • Goals and coaching preferences
  • Communications between you and Lionhearted

We collect only the information necessary to provide coaching, education, customer support, and related services.

2. Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

  • IP address
  • Browser type
  • Device information
  • Operating system
  • Pages visited
  • Time spent on our website
  • Referral sources
  • Website usage analytics

This information helps us improve website performance and enhance your experience.

3. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Improve website functionality
  • Remember user preferences
  • Analyze website traffic
  • Measure marketing effectiveness
  • Improve user experience

You may disable cookies within your browser settings, although doing so may affect certain website features.

4. How We Use Your Information

We may use your information to:

  • Deliver coaching services
  • Process purchases
  • Respond to inquiries
  • Schedule consultations
  • Send educational resources
  • Provide customer support
  • Improve our programs and website
  • Send newsletters and marketing communications (you may unsubscribe at any time)
  • Analyze website performance
  • Comply with applicable laws

5. Marketing Communications

If you choose to receive emails, text messages, or other communications from Lionhearted, we may periodically send:

  • Coaching updates
  • Educational content
  • Special offers
  • Program announcements
  • Event invitations

You may opt out at any time by clicking "Unsubscribe" in our emails or replying "STOP" to text messages.

6. Sharing Your Information

We respect your privacy. We do not sell your personal information to third parties.

We may share information only when necessary to:

  • Process payments
  • Deliver coaching services
  • Operate our website
  • Schedule appointments
  • Comply with legal obligations
  • Protect our legal rights

Our trusted vendors and service providers are required to protect your information.

7. Third-Party Services

Our website may use third-party platforms, including but not limited to:

  • Google Analytics
  • Meta (Facebook & Instagram)
  • Stripe or other payment processors
  • Email marketing platforms
  • Scheduling software
  • Customer relationship management (CRM) systems

Each third-party provider maintains its own privacy policy.

8. Data Security

We implement commercially reasonable administrative, technical, and physical safeguards designed to protect your personal information.

While we work diligently to protect your data, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Data Retention

We retain your information only for as long as necessary to:

  • Provide coaching services
  • Fulfill legal obligations
  • Resolve disputes
  • Maintain business records

When information is no longer required, it is securely deleted or anonymized.

10. Children's Privacy

Lionhearted Fitness & Performance does not knowingly collect personal information from individuals under the age of 18.

If we become aware that information from a minor has been collected without appropriate consent, we will promptly delete that information.

11. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Withdraw consent
  • Request a copy of your personal data
  • Opt out of marketing communications

To exercise any of these rights, please contact us using the information below.

12. Health & Coaching Information

Lionhearted Fitness & Performance provides fitness coaching, nutrition education, accountability, and performance coaching.

Information you choose to share regarding your health, fitness, lifestyle, or nutrition is used solely to personalize your coaching experience.

Lionhearted is not a healthcare provider, and participation in coaching services does not establish a physician-patient relationship.

13. Third-Party Links

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of external websites. We encourage you to review the privacy policies of any websites you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices or legal requirements. The revised version will become effective immediately upon posting to this page.

15. Contact Us

If you have any questions regarding this Privacy Policy or how your information is handled, please contact us.

Lionhearted Fitness & Performance

Website: www.lionheartedperformance.com

Email: steven@lionheartedperformance.com

Business address: 2550 Green Forest Lane, Suite 101, Lutz, FL 33558

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